Health plans communicate with numerous audiences, including: members, employers, prospects, physicians, brokers, health benefit officers and internal employees. Each audience has unique concerns and requires a customized strategic communication approach. Since 1997, Sage Communications has been developing and implementing a vast array of targeted campaigns and collateral that successfully speak to each of Blue Shield of California’s key audiences.

“Sage is one of our most trusted writing experts. When a project requires a sophisticated understanding of our market, services or customers we always turn to Sage. She’s earned a reputation as the person who can get the job done right – the first time.” – Eric Swanson, Senior Manager, Creative Services